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Doro Phones Win Gold at CeBIT Exhibition


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© Business Wire 2009
2009-03-03 15:50:02 -

Doro's user-friendly products specially designed for baby boomers and active seniors continue to win international awards. Five of Doro's products, including the HandleEasy 326gsm mobile phone, received one of the world's most prestigious design awards today - the iF Gold Award, from International Forum Design. The winners of the iF Awards were announced during the opening ceremony at the international CeBIT home electronics exhibition in Hanover, Germany.


In addition to their commercial success, Doro's products continue to receive many awards. In addition to the HandleEasy 326gsm, Doro received awards for the HearPlus 318w, HandleEasy 321c and MemoryPlus 319ph. Doro's simple products that are specially adapted for senior citizens recently received a number of internationally renowned awards.


"We have further proof today that our products are world-class," says Jérôme Arnaud, CEO of Doro. "Receiving an iF Gold Award means that our products will carry the iF quality assurance stamp and that of the total 2,808 entries from 39 countries, Doro products were among the 50 best."


The iF Award has been an internationally renowned brand for excellent design for 55 years. By winning this award Doro now receives a quality assurance stamp that applies for the whole product lifecycle. Design quality, material choice, degree of innovation, eco-friendliness, functionality, ergonomics, and the brand's value are a few of the criteria judged in the competition.


"In close partnership with Ergonomidesign, we have always tried to adapt our products' functionality and aesthetics for their intended purpose. This is why I am very proud to receive this award for products whose design is more adapted to end-user needs rather than just what they look like. It confirms our value proposition," says Jérôme Arnaud.


Doro will be present at the CeBIT exhibition on 3-8 March along with its German distributor IVS at stand B103 in hall 25, to introduce its five new mobile phones - the Doro PhoneEasy® 338gsm, 342gsm, 345gsm and 410gsm plus the simpler Doro HandlePlus 334gsm.


High resolution pictures and more information about the new telephones can be found at: www.doro.com.


About Doro


With over 30 years' experience in telephony Doro is today characterized by innovative and user-friendly consumer electronics products. The company develops, markets and sells a wide range of products in three business units: Care Electronics, Home Electronics and Business Electronics. The company's products are sold in more than 30 countries worldwide through a variety of retail outlets, including electronics stores, online stores and specialized channels. The company had sales of SEK 363 million in 2008. Doro's shares are quoted on the OMX Nordic Exchange Stockholm, Nordic list, Small companies. Read more about Doro at www.doro.com.


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Doro North American Corporate Representative

Christopher Lundstrom, 1.646.203.7357

clundstrom@doro.com

or

Cadence Communications for Doro

Schuyler Laird, 1.212.233.2212

slaird@cadencepr.com


Author:
Hossam Abdel-Kader
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