2013-04-04 16:56:51 - A May 1 webinar will map out the rudiments of a healthcare social business strategy incorporating social, mobile and cloud IT.
SEA GIRT, NJ, USA, April 2, 2013 --- Much of the healthcare sector has invested heavily in social, mobile and cloud technologies to expand reach and foster collaboration in its care community. But not all social healthcare efforts are paying off in a positive bottom line impact.
"Healthcare Social Business Strategy: Driving Adoption with Social, Mobile and Cloud Technologies," a May 1, 2013 webinar from the Healthcare Intelligence Network, is designed to identify the key elements of a cohesive social strategy, along with measurement tools and best practice guidance from leading healthcare organizations. The 45-minute webinar is scheduled for 1:30 p.m. Eastern time.
Learn more about building a healthcare social business strategy at: www.hin.com/cgi-local/link/news/pl.cgi?bizstrat.
* Scheduled Speaker:
Andrew Dixon, senior vice president of marketing and operations, Igloo Software
* Conference Focus: How a social strategy is transforming patient and practitioner engagement; healthcare organization examples: 'before and after' adoption; using social analytics to measure users' behavior to increase engagement and promote rich interactions; and key considerations when implementing a social strategy: technology, security, cultural fit and workflow.
* Webinar Formats: 45-minute live webinar on May 1, 2013 at 1:30 p.m. Eastern, including Q&A; "On-Demand" replay available May 3, 2013; 45-minute training DVD or CD-ROM with printed transcript available May 22, 2013. Participants may add an on-demand, DVD or CD to their live session registration to share with colleagues.
Learn more about building a healthcare social business strategy at: www.hin.com/cgi-local/link/news/pl.cgi?bizstrat
QUOTE ATTRIBUTABLE TO MELANIE MATTHEWS, HIN EXECUTIVE VP AND COO:
"The presence of a Twitter account or a portal does not necessarily foster interaction. Organizations may unknowingly waste resources on disparate social efforts without effectively engaging patients, plan members and providers. This webinar will provide powerful examples of healthcare social business makeovers to assist in the design or improvement of a robust social strategy."
Please contact Patricia Donovan to arrange an interview or to obtain additional quotes.
About the Healthcare Intelligence Network --- HIN is the premier advisory service for executives seeking high-quality strategic information on the business of healthcare. For more information, contact the Healthcare Intelligence Network, PO Box 1442, Wall Township, NJ 07719-1442, (888) 446-3530, fax (732) 449-4463, e-mail firstname.lastname@example.org
, or visit www.hin.com