2010-08-26 22:23:36 - Internet marketing services for generating Google web traffic, consist of many different strategies nowadays.

Pay-per-Click is the focus here today. Sponsored Advertising that you only pay when someone clicks on the ad to your website. SEO and Social Media...

Here is a basic breakdown of current internet marketing strategies and website advertising tools.

For most clients, Google AdWords Pay-per-Click Advertising (that's a mouthful) generates about 35-55% of web traffic and visitor clicks. The rest comes from other popular internet marketing strategies: SEO, SMM and Viral.

SEO - Search Engine Optimization strategy, involves taking a website's code and inbound links to make the website's URL (web address) show up in the long descriptive links on the left hand side of Google. There is no cost-per-click for this.

If 1 million users click your link through search, then all you pay for is the Internet marketing that the SEO marketing firm is doing for your high ranking.

How much business can I expect from

the Internet marketing services I pay for? Qualified Internet leads are necessary to succeed in today's marketing arena. Most Internet clients average about 55-85% of their web traffic from "organic" search engine ranking results when ranking properly for their keywords.

The benefit of SEO is long-term ranking of keywords that continue generating search engine leads after the major portion of internet marketing work is done. A website will need to be maintained just like a runner who has finished a marathon. That is a huge positive for a business that wants to push hard and just sustain steady web traffic.

SEO: www.businessoceans.com/seo-pricing-seo-cost.html


SMM - Social Media Marketing is the newer Internet marketing service being offered to web marketing clients. It involves a combination of creating and running accounts on Facebook, Twitter and LinkedIn to start.

Social Media: www.businessoceans.com/social-media-marketing-training-denver.ht ..


VM - Viral Marketing is the use of Video or Article Writing to get people to forward your video or article on to friends and associates there by increasing the value of the marketing money spent on each video and article. When other people are passing your content and links around on the internet, that is a very good thing.

Unless, your most wanted, then that would backfire on you I'm guessing.

PPC - Pay-per-Click or sponsored linking are well-known as Google AdWords for those that use Google to search. These are the 3 links on top with a very faint hint of beige behind them and the word "Sponsored" up in the right hand corner of that beige.

Since, Google has over 60% of the search engine traffic; marketing through them is a good base for ROI. This involves links showing up on the top and right hand side of Google's search results.

The benefit of PPC advertising is that you only pay when a user clicks on your Ad-Link and visits your website. Google even monitors click fraud, so one of your competitors can't just click your ad 1,000 times and blow your whole budget in one
day. Nice to know your somewhat protected there.

Google AdWords is a much better option than the phonebook or newspaper where you pay whether someone sees your ad or not. And this isn't just paying when they read it. You only pay when they CLICK to your website.

Now, it's up to you to make sure the page has a layout that will convert clients into phone calls, email requests and purchases.

Pay-per-Click: www.businessoceans.com/google-adwords-advertising-ppc-consultant ..


A business can market their website on the Internet for the same amount that it costs for traditional 'Paper Marketing' (phone books, yellow pages, newspapers and magazines) with the enormous added benefit of immediate cost-per-click budgeting. You can stop or pause a campaign, or keyword at anytime.

Basic PPC/SEO Training in Denver: www.businessoceans.com/denver-search-engine-optimization-marketi ..


We hope this has given you are basic scope of internet marketing and advertising channels you can use to market your website. If you are a small to medium business in need of quality consultation , please give us a call sometime.

Best,

Gabriel