2008-04-10 20:59:30 -
Press Contact
Amanda Anderson
Marketing Manager
aanderson@corpv.com
775-831-1322
As the marketplace changes and products begin to look alike, the need for business differentiation becomes absolutely crucial. As the leaders in Sales Messaging, Corporate Visions Inc. is pleased to announce our partnership with CSO Insights, allowing us to gain critical analytical performance data so our customers can optimize how they market themselves and how
they effectively target their clients. 'We are thrilled about this partnership,' expressed Jason Buma, President and COO of Corporate Visions. 'The research provides invaluable insight into the challenges that sales organizations are facing, giving us an opportunity to better serve our clients.' Corporate Visions will utilize this research to assist companies with addressing their sales challenges by helping to differentiate them from their competitors -- knowing what to say and how to say it.
For their fourteenth annual report, CSO Insights has surveyed a broad cross-section of nearly 1500 companies. Through information gathered from the 2008 Sales Performance Optimization Survey, CSO Insights has the capability to benchmark how companies are leveraging people, processes, and technology and optimizing that information in the marketplace. 'CSO Insights is honored and pleased to be partnering with Corporate Visions, a leader in sales messaging,' said Barry Trailer, Managing Partner. 'Sales messaging is a key component of competing more effectively in today's competitive environment. Our latest research showed that companies that focus on creating and effectively delivering great sales messaging are clearly outselling their competitors.'
About CSO Insights
Over the past 14 years, CSO Insights' survey of over 9,000 sales effectiveness initiatives has become the benchmark for tracking the evolution of how the role of sales is changing, the challenges that are impacting sales performance, and most importantly, what companies are doing to address these issues. For more information on this research go to: www.csoinsights.com.
About Corporate Visions, Inc.: The Sales Messaging Experts
Founded by two sales effectiveness and sales messaging experts, Chuck Laughlin and Karen Sage, Corporate Visions is the global expert in the use of story in business. Corporate Visions helps you create great messages, teaches your team how to deliver them and provides tools to deploy and reinforce those messages across your entire enterprise. A structured messaging methodology helps organizations be more effective in front of the customer. With Corporate Visions, your sales team will learn to effectively deliver great sales messages to your prospects at every touch-point in the sales cycle. For more information, please contact us at www.corporatevisions.com or by calling 775-831-1322.