2008-07-04 22:01:17 - www.companiesandmarkets.com adds new report - Confectionery in North America to 2011

www.companiesandmarkets.com/Summary-Market-Report/Confectionery- ..
Introduction

This databook is a detailed information resource covering all the key data points on Confectionery in North America. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011 for 02 countries covered within the North America region.



Scope

Contains 4 categories: Cereal bars, Chocolate, Sugar confectionery

and Gum
Provides market value, volume data by market, segment and sub segment.


Highlights

The North America Confectionery market covering 02 countries, increased between 2001-2006, growing at an average annual rate of 2.4%



The leading company in the market in 2006 was Hershey Foods Corporation. The second-largest player was Mars, Inc. with Wm. Wrigley Jr. Company is third place.



Reasons to Purchase

Discover the major quantitative trends affecting the Confectionery markets.
Understand consumers´ consumption and expenditure patterns for the 02 countries covered.
Understand the future direction of the market with reliable historical data and full five year forecasting.