2008-10-07 20:22:01 -

www.conceptmedia.com - Concept Media, a leading producer and distributor of healthcare education media, has released Medication Administration, a four-part DVD or CD-ROM series on how to safely administer medications.

"The recent insurgence of medication administration error in the news amplifies the value of effectively educating health care professionals on the proper medication administration methods as mandated by The

Joint Commission," notes Tricia Rodewald, President of Concept Media. Rodewald continues, "This series provides easy to follow guidelines for effective medication administration for all patient populations, young and old."

Medication Administration begins with a review of the Six Rights and continues with discussion of the various methods used in medication administration, using demonstration and scenarios to illustrate teaching points. In addition, there is a program addressing medication administration for the elderly and another focused on pediatric patients, as these two patient populations have a higher risk for medication errors and are particularly vulnerable to adverse drug reactions.

Related titles offered by Concept Media include: Encyclopedia of Nursing, Avoiding Malpractice, Pediatric Tips and Tricks, Administration of Injections, Tubes, Vascular Access, and more

About Concept Media

Concept Media, a division of Jobson Medical Information LLC, is a producer and international distributor of award-winning education media for colleges, healthcare institutions, social service agencies, counseling centers and other clients. Best known in the arena of nurse education, Concept Media has been producing and distributing quality education programs for over 35 years and is currently represented in over 95% of America's nursing school libraries. www.conceptmedia.com

Concept Media,
a division of Jobson Medical Information LLC
Dana Lande, 949-660-0727 x11
Marketing & Business Development Manager
dlande@conceptmedia.com