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Broadcast International’s CodecSys Technology Chosen As Video Encoding Software For Memory-Tech’s New Digital Content Archival Offering


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© Business Wire 2008
2008-11-17 12:30:02 -

www.brin.com - Broadcast International (OTC BB :BCST)("BI") today announced that Japanese storage and media management leader, Memory-Tech Corporation, is using BI"s patented CodecSys video encoding software in its KaleiDA-Turbo" digital content archival offering. Memory-Tech developed the KaleiDA-Turbo product jointly with Broadcast International and Fixstars Corporation.
The CodecSys software incorporated in the KaleiDA-Turbo" product

offers real-time, high definition H.264 video encoding using CELL/B.E.-based Fixstars GigaAccel" 180. The product substantially reduces encoding time and hardware costs compared with the currently available H.264 encoding systems.
Memory-Tech"s KaleiDA-Vu" digital asset management solution is the defacto-standard system for music master archiving and meta data management in Japan. Seeing a market demand for a high-quality HD real-time encoding solution, Memory-Tech chose CodecSys software running on the high-performance CELL/B.E. processor as the KaleiDA family product solution. Memory-Tech developed the high-performance H.264 real-time encoding solution, KaleiDA-Turbo" together with Broadcast International and Fixstars, one of the world"s most experienced CELL/B.E. software developers.
"As a real-time software-based encoding solution, CodecSys is virtually "future-proof" and can be readily adapted to new product platforms such as digital content management," said Rod Tiede, CEO of Broadcast International. "Fixstars has become a valued partner in Japan and we are pleased to welcome Memory Tech into the evolving CodecSys ecosystem. As a worldwide leader in storage and media management, Memory Tech will be critical to the expansion of CodecSys technology into this important vertical market and we look forward to a prosperous relationship."
"Collaboration with partners is indispensable for Memory-Tech archiving solution business deployment and customer support. We are very pleased to establish a business partnership with Fixstars, developer of high-performance CELL/B.E. graphic processor based H.264 real-time encoder. We would like to strengthen partnership and cooperation with IBM, CELL process board developer, and Fixstars. We are going to develop useful systems and support customers of wide-ranged customers of the Japanese movie, industry and education industry", says Shiroharu Kawasaki, Memory-Tech CEO and President.
"IBM Japan welcomes Memory-Tech's Cell/B.E. based H.264 real-time encoder product release. IBM Japan believes the solution provided by Memory-Tech will accelerate the enablement of High Resolution video solutions in the Japanese market. IBM continues to partner with market leading companies to provide end to end solutions for our clients in digital media industry in the world." says Janet Snowdon, Media and Entertainment lead of IBM Japan. IBM partners with Memory-Tech and provides tape storage systems. IBM also supplies hardware of the GigaAccel 180 to Fixstars.
"We are very proud that our H.264 real-time software encoder was adopted as the engine of Memory Tech"s "KaleiDA -Turbo" and providing an innovative solution for our customer," said Satoshi Miki, CEO of Fixstars. We will offer generous technical cooperation for Memory Tech and keep working to provide best solutions for high-resolution oriented society."
Forward-Looking Statements
All statements in this news release that are not based on historical fact are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 and the provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (which Sections were adopted as part of the Private Securities Litigation Reform Act of 1995). While management has based any forward-looking statements contained herein on its current expectations, the information on which such expectations were based may change. These forward-looking statements rely on a number of assumptions concerning future events and are subject to a number of risks, uncertainties, and other factors, many of which are outside of our control, that could cause actual results to materially differ from such statements. Such risks, uncertainties, and other factors include, but are not necessarily limited to, those set forth under the caption "Additional Factors That May Affect Our Business" in the Company's most recent Form 10-K and 10-Q filings, and amendments thereto. In addition, we operate in a highly competitive and rapidly changing environment, and new risks may arise. Accordingly, investors should not place any reliance on forward-looking statements as a prediction of actual results. We disclaim any intention to, and undertake no obligation to, update or revise any forward-looking statement.
BladeCenter, IBM and QS21 are trademarks of International Business Machines Corporation in the United States, other countries or both.
Cell Broadband Engine and Cell/B.E. are trademarks of Sony Computer Entertainment, Inc., in the United States, other countries, or both and is used under license there from.
About Broadcast International
Broadcast International is a leading provider of video-powered broadcast solutions, including IP, and digital satellite, Internet streaming and other types of wired/wireless network distribution. BI"s patented CodecSys software is a breakthrough, artificial intelligence-based video compression technology that cuts video bandwidth requirements more than 80% over satellite, cable, IP and wireless networks. By slashing bandwidth needs, CodecSys enables a new generation of applications such as streaming video to cell phones, and offers unprecedented price/ performance benefits for existing applications such as HD video.
Broadcast International is a public company (OTCBB:BCST) headquartered in Salt Lake City UT. For more information go to cts.businesswire.com/ct/CT"id=smartlink&url=http%3A%2F%2Fwww .. and cts.businesswire.com/ct/CT"id=smartlink&url=http%3A%2F%2Fwww ...

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Jeremy Kartchner, 801-994-9625

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