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Britain - a nation of car lovers


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2009-10-13 14:16:49 - • 83% of people have slept in a car
• 83% have eaten a whole meal in a car
• 74% of people have drunk or eaten – such as having breakfast – whilst stuck in traffic
• 5% have lived in a car
• 25% of people have used their car as somewhere to smoke if it’s raining outside
• 47% have used their car as additional storage space


Britain is truly a nation of car lovers – more than two-thirds (67%) of us have had sex in our cars, a survey by online insurer swiftcover.com reveals, with almost half (49%) of us having automotive sex more than twice.

In fact our cars are regularly the scene of relationship highs and lows. swiftcover.com found that: 58% of us have kissed

and made up in a car following an argument; 52% have had a fight with their partner in a car; 65% have used their car as somewhere to go after a row with their partner; 37% have broken up with their partner in a car; whilst 6% have either proposed to someone or been proposed to whilst in a car.

Tina Shortle, marketing director of swiftcover.com, says: “With Brits spending so much of their time behind the wheel, it’s no surprise that many relationships begin, blossom or even end on four wheels. However, as a responsible insurer swiftcover.com would like to point out that drivers should always concentrate on the road ahead when it comes to ‘relationship moments’ so they don’t have an accident.”

swiftcover.com’s research found that many of us use our cars as extensions of our homes, indulging in the kind of activity that would usually take place behind closed doors.

• 83% of people have slept in a car
• 83% have eaten a whole meal in a car
• 74% of people have drunk or eaten – such as having breakfast – whilst stuck in traffic
• 5% have lived in a car
• 25% of people have used their car as somewhere to smoke if it’s raining outside
• 93% of people have changed their clothes in a car
• 41% have shaved or put on their make up whilst in a car
• 49% of people have worked in their car
• 47% have used their car as additional storage space

Research was carried out amongst 1,000 people in the UK
ENDS

Notes to Editors
For press enquiries please contact:
Joshua Van Raalte or Paul Beadle
Brazil (PR agency for swiftcover.com)
01865 556 000
swiftcover@agencybrazil.com

About swiftcover:
Based in Cobham, Surrey and employing over 350 people, www.swiftcover.com started trading in June 2005 and was born out of a desire to revolutionise the general insurance market.

swiftcover.com offers car, travel and pet insurance online, and is Britain's only insurance company without call centres, which means that the cost savings can be passed directly onto the customer and premiums are kept low. In 2008 swiftcover.com featured as the cheapest insurance quote on the comparison website moneysupermarket.com more often than any other insurer.

This powerful operating model combined with successful marketing and competitive pricing has proven to be a tremendous success. In 2008 swiftcover.com achieved over half a million live policies and in May 2009 sold their one millionth policy. They are considered to be the fastest growing insurer in the UK.

In 2007, AXA UK acquired swiftcover.com. It is now a wholly owned subsidiary of AXA Insurance UK PLC which forms part of AXA Group.

About AXA:
AXA UK is a part of the AXA Group. AXA is a world leader in financial protection. AXA’s operations are diverse with major operations in Western Europe, North America and the Asia/Pacific area. AXA employs 120,000 staff and tied agents and, as of June 30 2006, had €1,091 billion in assets under management. AXA reported total IFRS revenues of €72 billion and IFRS underlying earnings of €3,258 million for the full year 2005. Our previous company performance is not a guide to how we may perform in the future.


Author:
Paul Beadle
e-mail
Web: www.agencybrazil.com
Phone: 01865556000

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