2009-12-19 14:10:47 -
Experts reveal four ways to use PR and Branding for Google’s newly enhanced real-time search results and insider information about how press releases engage algorithm.
(Atlanta, Georgia) – CR Cataunya and Kyle Ransom today announced the release of Ultisky Branding Machine System. A step-by-step guide that offers guidance on how-to be a mega branding machine. Acknowledging Google is the leading search engine and encouraging brands to start creating a brand strategy to target Google News.
The Ultisky Branding Machine System focuses on training for where to find, attract, and match a brand to the right target audiences. Covering points to generate and build brand credibility and loyalty. Even offering solutions that promises to teach how-to get free publicity without spending one dime. They also offer a bonus incentive of one year free branding tips via email monthly. Through the offer individuals and businesses may additionally
receive a brand consultation.
On Google’s blog they state "Our real-time search enables you to discover breaking news the moment it's happening, even if it's not the popular news of the day, and even if you didn't know about it beforehand."
According to CR Cataunya Ransom, a big secret in the PR world has always been to use press releases to engage Google’s QDF (Query Deserves Freshness) algorithm. In a recent blog post Ransom relates that using fresh content is a solution to rank top in SERP (search engine results page) return. She stresses that newsworthy content and SEO press releases create a way to talk automated algorithm style. Additionally, revealing this approach also helps with branding positioning for real-time search results.
Kyle Ransom relates that because Google now includes real-time search results in their SERP brands will need to become proactive to achieve top rank. He stresses that brand managers must start focusing on real-time content branding.
Four ways to use PR and Branding for Google’s newly enhanced real-time search results:
1. Get Real-time Newsworthy – Make sure you keep content newsworthy in real-time. If it is the holidays talk about holiday events. Discuss breaking news surrounding your industry on your blog, social media sites, etc. It will be important in 2010 that your press releases are written in real-time newsworthy reporting.
2. Brand Sound Bite Keywords – Make what you are known for branded search key words. Leading target audiences to also search for your name or URL as a Google search.
3. Engage In Social Media - Focus on Twitter, Facebook, Youtube, Myspace, and Stumbleupon for top social media interaction. The more popular your brand becomes on social media networks it will expand real-time exposure.
4. Start Real-time Blogging – Spark blog conversations and make sure to engage with power bloggers. Always keep your blog content updated and fresh for real-time results pickups.
mosnarcommunications.blogspot.com/2009/12/how-to-make-pr-and-bra ..
To learn more about Ultisky Branding Machine System please visit the website directly at
www.ultisky.com/brandingmachine.html .
CR Cataunya and Kyle Ransom provide free information on home and small business PR, ideas, and social media. To learn more visit
www.CRandKyle.Info .