2009-11-09 11:07:02 - Bakery and Cereals in Poland to 2013 - a new market research report on companiesandmarkets.com

www.companiesandmarkets.com/Summary-Market-Report/bakery-and-cer ..

Introduction

This databook provides key data and information on the bakery and cereals market in Poland. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

*Contains information on six categories: bread & rolls, cakes

& pastries, cookies, breakfast cereals, morning goods and crackers (savory biscuits)

*Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

*Category level company and brand share as well as distribution share information for 2007 and 2008

*Review of the top two companies within the bakery and cereals market, including company overview, key facts and business description

Highlights

The market for bakery and cereals in Poland increased at a compound annual growth rate of 0.9% between 2003 and 2008.

The bread & rolls category led the bakery and cereals market in Poland accounting for a share of 58.1%.

Leading players in Polish bakery and cereals market include Lantmännen Unibake, Groupe Danone and United Biscuits Finance plc.

Reasons to Purchase

*Develop business strategies by understanding the quantitative trends within the bakery and cereals market in Poland

*Design effective marketing and sales strategies by identifying key market categories and segments

*Identify key players within the market to plan lucrative M&A, partnerships and agreements