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ArKay Beverages Announces Its Participation at the Paris Salon Halal Summit, Porte de Versailles, on 8 and 9 April 2014 to Introduce its New Collection of 16 Alcohol-Free Liqueurs

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© Business Wire 2014
2014-04-18 18:35:01 -

Creator of the first collection of alcohol-free liqueurs : .. in the world and following upon the undisputed success of its sales in the United States, with over a million consumers adopting its product, ArKay Beverages is announcing the launch of its new product line of 16 alcohol-free liqueurs onto the European market.

After years of research, by combining the senses of both taste and smell, ArKay Beverages has accomplished what was previously thought impossible: creating a beverage that, in terms of its fragrance, its taste and its smoothness, cannot be distinguished from the genuine liqueur.

ArKay Beverages has a line of alcohol-free liqueurs to suit every taste.
for people concerned about their weight, ArKay contains only 7 calories

per 100 ml serving, is fat-free and contains no added sugars. For those who refrain from drinking alcohol for medical or religious reasons, ArKay contains 0% alcohol. If you find yourself the designated driver for the evening, ArKay is the solution.

ArKay Beverages : .. is certified Halal as its beverages contain 0% alcohol.
This is not the result of a dealcoholisation of the liqueur, but rather of a subtle taste creation and of a molecule that duplicates the sensation of warmth in the mouth that is indistinguishable from the taste of alcohol.

As a result of French legislation and ever-increasing police enforcement as well as warnings from road safety associations that motor accidents due to drunk driving are on the rise, ArKay Beverages promotes the values of social responsibility and sees itself as an alternative to alcoholic beverages. It IS possible to drive after consuming ArKay! Don’t Drink and Drive Unless it’s ArKay ®

ArKay Beverages offers a collection of 16 different alcohol-free liqueur flavours: whisky, vodka, mojito, brandy and gin, among others, which will soon be available at night clubs, bars, and restaurants. A night of drinking! Drink responsibly, drink ArKay! Enjoy it straight, on-the-rocks, or in a shaker, to awaken your taste buds with an endless variety of cocktails to be crafted. This was demonstrated during the last Nightclub and Bar Show in Las Vegas, where the ArKay stand was in heavy demand.

Consumers can look forward to our alcohol-free liqueurs being available very soon at most bars, Halal stores and supermarkets.

The original source-language text of this announcement is the official, authoritative version. Translations are provided as an accommodation only, and should be cross-referenced with the source-language text, which is the only version of the text intended to have legal effect.

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ArKay InternationalBernard PREVERAL, + 33 (0) 6 21 69 43 66President : ..

Hossam Abdel-Kader
Phone: +43 1 9582319

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